Sonja Grabner-Kräuter: search on Z-Library

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1

Online CSR communication in the hotel industry: Evidence from small hotels

Ettinger, Andrea, Grabner-Kräuter, Sonja, Terlutter, Ralf

Journal:

International Journal of Hospitality Management

Year:

2018

Language:

english

File:

PDF, 417 KB

english, 2018

2

Product Placements in Movies: A Cross-Cultural Analysis of Austrian, French and American Consumers' Attitudes toward This Emerging, International Promotional Medium

Stephen J. Gould, Pola B. Gupta and Sonja Grabner-Kräuter

Journal:

Journal of Advertising

Year:

2000

Language:

english

File:

PDF, 3.50 MB

english, 2000

3

Product Placements in Movies: A Cross-Cultural Analysis of Austrian, French and American Consumers' Attitudes toward This Emerging, International Promotional Medium

Gould, Stephen J., Gupta, Pola B., Grabner-Kräuter, Sonja

Journal:

Journal of Advertising

Year:

2000

Language:

english

File:

PDF, 2.93 MB

english, 2000

4

Empirical research in on-line trust: a review and critical assessment

Sonja Grabner-Kräuter, Ewald A. Kaluscha

Journal:

International Journal of Human-Computer Studies

Year:

2003

Language:

english

File:

PDF, 262 KB

english, 2003

5

Ansatzpunkte für die Entwicklung einer „Pattern-Language“ zum Aufbau von Konsumentenvertrauen im Electronic Commerce

Sonja Grabner-Kräuter, Ewald A. Kaluscha

Journal:

Year:

2003

Language:

german

File:

PDF, 1.37 MB

german, 2003

6

Consequences of customer engagement behavior: when negative Facebook posts have positive effects

Bitter, Sofie, Grabner-Kräuter, Sonja

Journal:

Electronic Markets

Year:

2016

Language:

english

File:

PDF, 559 KB

english, 2016

7

Web-Mining als Ansatzpunkt für personalisiertes Internet-Marketing

Sonja Grabner-Kräuter, Christoph Lessiak

Journal:

Year:

2001

Language:

german

File:

PDF, 906 KB

german, 2001

8

Country-of-origin (COO) effects in the promotion of functional ingredients and functional foods

Dobrenova, Fanny V., Grabner-Kräuter, Sonja, Terlutter, Ralf

Journal:

European Management Journal

Year:

2015

Language:

english

File:

PDF, 341 KB

english, 2015

9

Web 2.0 Social Networks: The Role of Trust

Sonja Grabner-Kräuter

Journal:

Journal of Business Ethics

Year:

2009

Language:

english

File:

PDF, 207 KB

english, 2009

10

Auswirkungen des EU-Beitritts auf das österreichische Exportförderungssystem

Sonja Grabner-Kräuter

Journal:

Year:

1994

Language:

german

File:

PDF, 1.51 MB

german, 1994

11

The use of advertising appeals in breast cancer detection messages: a web content analysis

Dobrenova, Fanny V., Grabner-Kräuter, Sonja, Diehl, Sandra, Terlutter, Ralf

Journal:

Year:

2019

File:

PDF, 1.60 MB

2019

12

Strategische Risikopolitik österreichischer Exporteure

Sonja Grabner-Kräuter

Journal:

Year:

1994

Language:

german

File:

PDF, 2.40 MB

german, 1994

13

How style, information depth and textual characteristics influence the usefulness of general practitioners' reviews

Lockie, Maree, Waiguny, Martin K.J., Grabner-Kräuter, Sonja

Journal:

Australasian Marketing Journal (AMJ)

Year:

2015

Language:

english

File:

PDF, 644 KB

english, 2015

14

Management ethischer Konflikte in international tätigen Unternehmenby Hartmut Kreikebaum; Michael Behnam; Dirk Ulrich Gilbert

Review by: Sonja Grabner-Kräuter

Journal:

Management Revue

Year:

2002

Language:

german

File:

PDF, 448 KB

german, 2002

15

Ansatzpunkte zur risikohandhabung im internationalen geschäft

Sonja Grabner-Kräuter

Journal:

Year:

1992

Language:

german

File:

PDF, 2.45 MB

german, 1992

16

Trust in online social networks: A multifaceted perspective

Grabner-Kräuter, Sonja, Bitter, Sofie

Journal:

Forum for Social Economics

Year:

2015

Language:

english

File:

PDF, 143 KB

english, 2015

17

Ansatzpunkte eines Marketingkonzeptes für den US-Markt

Sonja Grabner-Kräuter

Journal:

Year:

1991

Language:

german

File:

PDF, 1.99 MB

german, 1991

18

Der Konsument im Internet -eine Bestandsaufnahme

Sonja Grabner-Kräuter, Christoph Lessiak

Journal:

Year:

1998

Language:

german

File:

PDF, 2.57 MB

german, 1998

19

Stimulus-based inferences about the scientific substantiation of health claims on food

Claire Seaman, Mr Bernie Quinn, Dr, V. Dobrenova, Fanny, Terlutter, Ralf, Grabner-Kräuter, Sonja

Journal:

Nutrition & Food Science

Year:

2014

Language:

english

File:

PDF, 231 KB

english, 2014

20

Supplement 4: THE IMPACT OF NETWORK ETHICS ON BUSINESS PRACTICES || Web 2.0 Social Networks: The Role of Trust

Sonja Grabner-Kräuter

Journal:

Journal of Business Ethics

Year:

2009

Language:

english

File:

PDF, 2.58 MB

english, 2009

21

[ACM Press the 8th international conference - Fredericton, New Brunswick, Canada (2006.08.13-2006.08.16)] Proceedings of the 8th international conference on Electronic commerce The new e-commerce: innovations for conquering current barriers, obstacles and limitations to conducting successful business on the internet - ICEC '06 - Perspectives of online trust and similar constructs

Grabner-Kräuter, Sonja, Kaluscha, Ewald A., Fladnitzer, Marliese

Year:

2006

Language:

english

File:

PDF, 521 KB

english, 2006

22

Ties that Bind. A Social Contracts Approach to Business Ethicsby Thomas Donaldson; Dunfee Thomas W

Review by: Sonja Grabner-Kräuter

Journal:

Management Revue

Year:

2000

Language:

german

File:

PDF, 568 KB

german, 2000

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